Food Distributor Agreements in Asia: Eight Clauses Exporters Must Negotiate

9th October, 2026 | Shanghai, China A food distributor agreement in Asia looks straightforward in the template the distributor sends over: territory, exclusivity, minimum volume, price, term, termination. Twelve to eighteen months after signing, the same European exporter is on a call explaining that their distributor is well behind the MOQ written into the contract,…

Food samples at an Asian trade show booth with ATA Carnet document, shipping routes connecting to Tokyo Shanghai Seoul and Bangkok

Shipping Food Samples to Asia: Compliance, Temporary Import & ATA Carnet Guide (2026)

5 October 2026 | Shanghai, China A real scenario: you’ve prepared twenty kilograms of handmade cookies as samples for next month’s trade show in Japan. You plan to carry them in your luggage. At Narita Airport, a customs officer looks at your suitcase and asks: “Are these commercial samples or personal items?” You say samples.…

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